Posted by
flagwaver on Friday, July 28, 2006 9:17:06 AM
As everyone knows, President Bush paid a call last week on the NAACP for the first time in his 5 years in office. Network newscasts covered it, columnists wrote about it, and pundits of all stripes commented on what it all meant and wondered if his appearance would help the Republican Party's outreach efforts to the Black community. I saw it and two questions immediately came to mind: Why go speak at to an organization that vilifies you both politically and personally, and why go the NAACP thinking that they can help you reach the broader Black community?
What the President and the Republican Party seem not to understand is that a great many Black folks feel that the NAACP no longer represents them. The NAACP often times seems to spend all of its energy protesting the number of Black characters in movies and on television shows, or complaining about there not being enough Blacks in corporate positions of power to suit their tastes. Maybe that is important to some people, but the 'rank and file' Black folks are more concerned with having safe neighborhoods and good schools for their children, not whether Halle Berry makes as much money as Julia Roberts! The NAACP is admired for the courageous work it did during the Civil Rights era, for the leadership it provided during its halcyon days of the 1950's and 60's, but to many that is where the connection with the NAACP ends. The reason being, from the 1970's until today the NAACP has basically functioned as the Democratic Party's "Black Auxiliary"; there has not been one part of the Democratic Party platform that the organization has not supported, nor has there been any Democratic Presidential candidates that the group has not supported. From Jimmy Carter to Michael Dukakis, from Walter Mondale to John Kerry, the NAACP has stood foursquare behind them all, with no reservations. And take a look at the people that have been leaders within the organization, and those that the organization has aligned itself with: Je$$ie Jack$on, Kwiesi Mfume, Ben Chavis, Andrew Young, and Julian Bond; partisan Democrats every one! What are the odds that an organization that is so heavily populated by partisan Democrats and is so heavily influenced by Democrat political ideology is a good place for Republicans to go to establish their outreach to the Black community? I dare say that the odds are so long that not even a Vegas bookie would take those odds!
And even as the NAACP holds itself out as the civil rights watchdog, Black folks are noticing how its rhetoric does not quite match its actions. Where was the NAACP when J.C. Watts was being denied a place in the Congressional Black Caucus, simply because he was not a Democrat? Where were they when Lt. Governor Michael Steele was being pelted with Oreo cookies and called an Uncle Tom for having the temerity to run for the Senate as a Republican in Maryland? And why did they stand mute when Condoleeza Rice was being caricatured as a house slave for daring to accept the position of Secretary of State in the Bush administration? I'll tell you where; they were standing docilely by on the sidelines as these people were mistreated because that was the will of their Democrat Party masters!
If the GOP is really serious about trying to reach out to black voters and establish a rapport with them they are going to need to rethink their current plan. So today, free of any consulting fee, I am going to give the Republican Party a few helpful tips on ways to get a foot in the door with the Black community. Try these on for size and see what you think!
1. Don't waste anymore valuable time courting the support of the NAACP. They are a
wholly owned subsidiary of the DNC, they are never going to like you, so don't waste
any more time sweet-talking them. Acknowledge what they have accomplished, honor
their place in history and move on.
2. Take a page from the DNC and court the ministers. Ministers have a powerful
influence in the Black community and showing them that the Republican Party
platform more closely jibes with what they believe in can only have positive effects,
and may be key to gaining a foothold in the black community.
3. Continue to align yourself with groups like the National Urban League. This group,
and others like it, are nearly as influential as the NAACP and far less politically
partisan. Take your message to the more moderate groups, you may be surprised
by the number of people that are receptive to your message.
4. Do better grassroots outreach!! Grassroots/local level workers need to do a much
better job of reaching out to Black voters. Too many see a Black person and just
assume that the person is a democrat and do not even try to approach that person
(this is from personal experience). As long as this assumption is being made the GOP
will continue to miss out on chances to bring new voters into the fold.
5. Accentuate your history! Let everyone know that YOU are the party of Lincoln,
that YOU were the difference makers in passing the landmark civil rights amendment
during Reconstruction, that YOU were instrumental in passing the civil rights legislation
in the 1960's. Do not sit back and let the Democrats continue to pass their shameful
history off as yours. Do not be afraid to let everyone know that what you stood for
then is what you stand for now!
I realize that the Republican party has a hard row to hoe in attempting to make headway into the Black community, what with the megaphone of the media shouting out every lie and historical misrepresentation that Democrats put out there, but these ideas are worth at least trying. Like my grandfather used to tell me, "Anything worth having is worth working hard for." If the GOP truly wants to gain a foothold with Black voters it is going to take some hard work and we may as well roll up our sleeves and get after it. If we want the rewards, now is the time to start putting in the work!